Q: I am a...
(help us easily guide you to the information that's right for you)
Business Leader
You're a business leader in your chosen industry that has built a reputation as a thought leader and influencer. People trust your opinion, you get invited to speak at conference and are featured regularly in the press.
(Or...your goal is to be a key opinion leader).
Brand Manager
You're a Marketing or Communications professional who manages your own brand's reputation. You also create content and campaigns and occasionally need industry experts outside your organisation to endorse or support your brand events and campaigns.
Agency
You're a Creative and/or Strategic Marketing, PR or Communications Agency that supports brand's in managing their own influence and creating campaigns with business endorsements and influencers.
The new age of
business influence
Today, even before you've had a chance to personally influence someone or meet them in person, it's likely they've done their research: "Googled" your name, checked your company website or searched for you on LinkedIn.
Increasingly, Executives with powerful personal influence and thought leadership expertise are finding themselves inaccessible (or worse, irrelevant) due to their low digital presence.
Ensure your online professional presence matches your "real-life" business profile. Amplify your influence across markets and platforms.
Focused on your aspirations, your business interests and on amplifying your professional brand, we help Executives take ownership of their digital business presence and ability to influence.
Services for Brands
Whether you manage a brand directly or support a brand, we're here to help you!
Executive Profile Management
Strengthen the profiles of your biggest brand assets
The influencing ability of your executives is critical to business success. Yet many executives lack the social media presence, let alone influence, to stay relevant in today's digital world. Through 1:1 consultation and coaching, we prepare executives to take control of their online profiles. and build business influencers that people, and the brands they work for, can leverage for business success.
Business Influencer Matching
Finding you the endorsement or partner for your next campaign
Finding the right external business leader or brand ambassador to support your next marketing or communications activity can take time and resources away from your more important tasks. With the tools and network to find you the niche expert to match your next campaign or event, we match you with the right candidate to partner with to bring business influence. Our service comes with the trust of our thorough due diligence and brand alignment process (as below).
Brand Aligment
Trust is key in the relationship between brands and business influencers
Whether its your own senior executives or an external influencer you've engaged to promote your brand through events or campaigns, doing the checks and balances on brand fit, professional influence ability and possible conflicts of interests etc is crucial to the success of any brand activity. Reduce the risk of future misalignments, and reputation damage via our business influencer report card.
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